Privacy Policy

Last updated: February 2026

TCM Finishes ("we," "us," or "our") operates the website at www.tcmfinishes.com. This Privacy Policy explains what information we collect, how we use it, and your choices regarding that information. We believe in being straightforward — no fine print tricks.

Information We Collect

When you fill out our contact form to request a free estimate, we collect the following information:

• Your name
• Email address
• Phone number
• City or town
• Type of service you're interested in
• Your message or project description

We only collect this information when you voluntarily submit it through our contact form. We do not collect personal information from you unless you choose to provide it.

How We Use Your Information

We use the information you provide to:

• Respond to your estimate request and contact you about your project
• Communicate with you about our painting services
• Improve our website and the services we offer

We will never use your contact information to send unsolicited marketing emails or sell your information to third parties.

Analytics & Tracking Technologies

We use the following third-party analytics and advertising tools to understand how visitors use our website and to measure the effectiveness of our advertising:

Google Analytics

We use Google Analytics to collect anonymous data about how visitors interact with our website — such as which pages are visited, how long visitors stay, and what device or browser they use. This helps us improve the site. Google Analytics uses cookies to collect this information. No personally identifiable information is collected through Google Analytics.

Google Ads

We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns. This helps us understand which ads lead people to contact us for estimates. Google may use cookies to serve ads based on your prior visits to our website.

Facebook Pixel

We use the Meta (Facebook) Pixel to measure the effectiveness of our Facebook and Instagram advertising. The Pixel collects anonymous data about your visit to help us understand ad performance and may be used to show you relevant ads on Facebook and Instagram.

Ahrefs Analytics

We use Ahrefs web analytics to understand how visitors find and navigate our website. This tool collects anonymous usage data to help us improve our search engine visibility and site performance.

Cookies

Cookies are small text files stored on your device when you visit a website. Our site uses cookies through the analytics and advertising tools described above (Google Analytics, Google Ads, Facebook Pixel, and Ahrefs). These cookies help us:

• Understand how visitors use our website
• Measure the effectiveness of our advertising
• Improve your experience on our site

You can control or disable cookies through your browser settings. Most browsers allow you to block or delete cookies. Please note that disabling cookies may affect your experience on some websites. You can also opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Third-Party Services

In addition to the analytics tools listed above, our website uses the following third-party services:

• Google Maps — We embed a Google Map on our About page to show our business location. Google may collect data when you interact with the map.

Each of these third-party services has their own privacy policies governing how they handle your data. We encourage you to review them if you have concerns.

Data Sharing

We do not sell, trade, or rent your personal information to anyone. We share data only with the third-party service providers listed above (Google, Meta, Ahrefs) for the sole purposes of analytics and advertising. These providers process data according to their own privacy policies.

Data Retention

Contact form submissions are stored in our database so we can respond to your inquiry and follow up on your project. We retain this information as long as necessary to provide our services. Analytics data is governed by the retention policies of each third-party provider (Google, Meta, Ahrefs).

Your Rights

You have the right to:

• Request a copy of any personal information we hold about you
• Request that we delete your personal information from our records
• Opt out of analytics tracking by adjusting your browser settings or using the opt-out tools mentioned above

To exercise any of these rights, contact us using the information below. We'll respond within a reasonable timeframe.

Children's Privacy

Our website is not directed at children under 13 years of age. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us and we will promptly delete it.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.

Contact Us

If you have any questions about this Privacy Policy or how we handle your information, please contact us: